Mei Tanaka

You're not stuck. You're hiding.

The strategy isn't unclear. You're afraid of what happens when you commit to it.

"We need more data before we decide." No you don't. You have enough data. You've had enough data for months. What you don't have is the willingness to be wrong.

Hiding looks like productivity. Another survey. Another competitive analysis. Another brainstorm. Another deck that reorganizes the same information into a different framework.

Meanwhile the market moves. Your competitors ship. Your customers wait, then stop waiting.

Stuck is comfortable because stuck is safe. No one gets fired for gathering more information. But plenty of companies die while their marketing teams are still "aligning on the strategy."

Pick a direction. Ship something. Learn from what happens. Adjust. This is the entire job. Everything else is theater.